25 logos that will fire you up…

LOGO: symbol that represents a brand and serves as the face on its packaging, stationary, signage, advertising, or any other representation that defines a company name in the marketplace.  

Simply put,  a logo is a visual manifestation of a name. It's an icon that carries the meaning of the brand it's associated with.

Logos date back to the 1800s, when large-scale production and advancements in manufacturing let to the selling of products in home markets as well as in distant locations. Considering many customers were unable to read, marketers used symbols in order for people to understand and identify a brand where sales presence was not existent. Through the years, the use of logos has become a must-have and that which marks and transmits a company's personality and essence.

To start off the week, More Than Branding brings you 25 of the hottest logos taken from LogoPond.com:

 

 1. Godiva Books

By: Itsgareth

2. Pilgrim

By: Sbdesign

3. Passenger Productions

By: Oxide

 

4. Chad 2010

 

By: Dan-Design

 

5. Wake Cup

 

By: Mads Burcharth

 

 6. Generations Celebration

 

By: Orka

 

7. Noise Floor

By: Helvetic Brands

 

8. Rural Arts East

 

By: Firebrand

 

9. Airth

 

By: Pacmanb

 

10. The Imaginary Zebra

 

By: Benson

 

11. Rastaman

 

By: Designer

 

 

12. Bulgarian Food Safety Agency

 

By: Pacmanb

 

13. Solve Design Studio

 

By: Virguard

 

 

14. Brand your Genius

 

By: Wizemark

 15. Ozfrica

By: Cerise

16. Bullshit goes Here

By: Itsgareth

 

17. Pohto

By: Designer

 

18. Bacara Resort & Spa

 

By: Joseph Blalock

 

 

19. Nest Coffee Lounge

 

By: Jerron

20. Found Customer

 

By: Matt

 21. Roostar

 

By: Logomotive

22. African Tradition

By: Helvetic Brands

 

23. Otis Foundation

 

By: Cerise

 

 

24. Toronto Bodyworks

 

By: Tdf

 

25. Abibok

 

By: JRF


It's hard for us today to imagine a brand without a logo. Its face is the perfect transcription of the values and personality that make up an organization. Mastering the art of corporate identity design is a tough and beautiful task which entails careful craftsmanship, originality and the creation of bonds that surpass geography and language...

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