Held in the Chapultepec Cultural Forum of Mexico City, this year's National Congress of Digital Marketing gathered hundreds of marketing professionals, students, agencies and all those who are somehow involved in this exciting discipline.
Industry's prominent speakers shared their opinions, advices, best practices and case studies in order to illustrate a varied, complete and interesting range of cutting-edge issues that can not be ignored by marketers and brands in the modern business environment.
Here are some succesfully performed international campaigns that were shared by the speakers, as good examples and inspiration for our daily work in the world of digital marketing.
Starbucks: Tweet a Coffee
Burger King: Whopper Sacrifice
Xbox: Kinect Effect
Look at this Instagram: Nickelback Parody
Big Data for Smarter Customer Experience
Volkswagen search engine ad: Like a boss
Recife: Immortal Fans
Oreo: 100th birthday
Betty White's SNL monologue on Facebook