What is branding? (Video)

Power resides in simplicity. 

Created and narrated by David Brier - designer, branding specialist and blogger for Fast Company - this 2 minute video captures the essence of  branding through a concise approach that features striking graphics. "It unveils the magic, the spark and the simplicity that is branding in its most fundamental form." says Brier.

Simple, and yet so profound.


 

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